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Site Management Is Changing In Google Adsense

2/21/2023

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Site Management Is Changing In Google Adsense
Starting March 3, 2023, Google will make the sites tab in Adsense more user-friendly and remove the subdomains feature.
What is the Sites tab?
Site Management Is Changing In Google Adsense
The Sites tab is the starting point for anyone who wants to monetize a new site in AdSense. To make AdSense more user-friendly, Google announced that they will be redesigning the Sites tab and making some important changes alongside the new look and feel.

What’s changing?

The look and feel

According to Google, the most noticeable change is the new look and feel. The new Sites tab will show your list of sites in a table with search functionality, similar to how sites are shown elsewhere in AdSense.

What can be added as a Site to AdSense

Going forward you can only add the following as "Sites" to AdSense:

  • Domains (e.g. website.com, website.net)
  • Subdomains whose domain is listed on the public suffix list (e.g. site.appspot.com)
  • Sites that are managed by AdSense platform partners (e.g. site.blogspot.com)

Subdomains

According to Google, you'll no longer be able to add or manage subdomains that are part of an existing Site in the Sites tab. Any existing subdomains in your account that belong to a Site will be removed. Take note, this will not impact ad serving or your earnings. To review which sites have subdomains, visit the Sites tab and look for the "subdomains" annotation in the table.

Blocking controls for subdomains

Any existing blocking controls for a subdomain will be promoted to the domain level. For example, if you have blocking controls configured for example.com and subdomain.example.com, the combination of those settings will be applied to example.com.

Blocking controls for subdomains shown at the top level view of the Sites table will remain in place.

Note: As per Adsense, they will make this change for you automatically after 20.03.2023.

Ads.txt

​Adsense will be introducing a new ads.txt column to the Sites table to quickly show you the ads.txt status for your sites.

Site review times

You will start getting faster feedback for certain types of issues Adsense find with your sites during the initial review process. Some of these improvements may not be immediate for your account.
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