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EastWest Bank Unveiled its Newest Mobile App, EasyWay

9/11/2024

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EastWest Bank Unveiled its Newest Mobile App, EasyWay
EastWest Bank has officially launched the new EastWest EasyWay App, a mobile banking platform designed to streamline and improve the banking experience for today's Filipinos.
The launch of EasyWay is a significant milestone in the run-up to EastWest Bank's 30th anniversary celebration, which began in August and will continue through July next year. It emphasizes the bank's ongoing quest for improvement, always seeking to exceed the expectations of its loyal customers.

​EasyWay is another significant step in EastWest's continued efforts to provide customer-centric and up-to-date financial services. It is part of a larger digital ecosystem that includes EasyBiz, Komo, ESTA, and EastWest Pay, demonstrating the bank's comprehensive approach to meeting different consumer needs through sophisticated solutions.

Jerry Ngo, CEO of EastWest Bank, shared his enthusiasm about the new app, noting that “EasyWay is more than just a banking app; it’s a clear demonstration of our efforts to make banking simpler and more accessible for our customers. As we mark our 30th anniversary, we are thrilled to present this intuitive tool that will redefine how our customers engage with us.”

The EasyWay App is poised to transform how customers manage their finances, with a user-friendly layout and a suite of simple features designed to meet the needs of today's fast-paced lifestyle. Whether you're starting your career, juggling the requirements of a growing family, or planning for retirement, EasyWay adapts to each stage of life, ensuring that banking fits effortlessly into your daily routine. Banking with EasyWay no longer disrupts, but rather complements, clients' busy schedules, allowing them to focus on what actually counts.

As part of the EasyWay launch, EastWest Bank also promotes the tagline "Sit, Bank, and Relax," which captures the spirit of the app's offerings. This phrase emphasizes the app's goal to make banking a seamless, hassle-free experience, allowing clients to manage their accounts with ease. EasyWay ensures that clients can take charge of their banking needs by combining powerful digital capabilities with a user-friendly interface, eliminating the stress and time-consuming activities typically connected with financial management. EasyWay streamlines tasks such as bill payment, fund transfer, and loan management, allowing clients to focus on what truly matters in their lives: relaxing and enjoying the peace of mind that comes with secure, efficient banking.

“EasyWay represents a new era in banking where convenience and efficiency are paramount,” said Harvey Libarnes, FVP and Chief Digital Products and Channels Officer of EastWest Bank. “We are excited to offer our customers the latest tool that not only meets but exceeds a modern-day customer's expectations in digital banking.”

Key Features of EasyWay

Seamless Account Management

Access and manage your accounts anytime, anywhere. Monitor your balances, view transaction history, and transfer funds with just a few taps.

Efficient Bill Payments

Pay your bills effortlessly through the app. Whether it’s utilities, credit cards, or other services, EasyWay streamlines the payment process.

Secure Transactions

EasyWay employs advanced security measures to ensure all your transactions are safe and secure.

Loan and Credit Card Management

Manage your credit card and track your repayments with ease, all within the app.

Customer Support

The app offers 24/7 customer support to assist you with any banking needs.​

Upcoming Features

EastWest Bank is also excited to announce several upcoming features for the EasyWay App, designed to further enhance the banking experience:

​Wealth Management Tools

Exclusive Wealth Theme platform tailored for EastWest Priority members, robust Portfolio Management services, seamless eForex capabilities for USD to PHP and PHP to USD transfers within a client’s own accounts, and an intuitive interface for viewing investments.

Mobile Check Deposit

Simply take a clear photo of the front and back of the check, enter the check amount, confirm the details, and submit. The app processes the deposit, eliminating the need to visit an EW Store, and provides a confirmation of the transaction.

Credit Card Management

Instantly Lock or Unlock your EastWest credit cards for enhanced security, view real-time Credit Card transactions, and conveniently apply for EastWest Supplementary Cards directly through the app.

Credit Card and Personal Loan Application

To strengthen new-to-bank and cross-selling initiatives, existing and new customers can conveniently apply for a credit card and personal loan directly through the app.

QR Fund Transfers and Payments

Easily transfer funds or make payments by scanning a QR code, ensuring accuracy and security for all transactions.

EastWest Bank invites its clients to experience the convenience and efficiency of the EasyWay App. Download EasyWay on the App Store or Google Play today.
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