DoubleDragon's CityMall-Calamba Laguna celebrates the opening of the first Jollibee Group Multi-Brand Store conversion, including the revolutionary format of Jollibee, Mang Inasal, Greenwich, and Chowking all in one kitchen. Mix and Match your favorite flavors from Jollibee, Mang Inasal, Greenwich, and Chowking in a single ordering process, eliminating the need to queue and pay for each brand separately. It is now possible to combine cuisine from Jollibee, Mang Inasal, Greenwich, and Chowking all at once.
"DoubleDragon expects this new and innovative Multi-Brand format of the Jollibee Group to complement and blend well to the provincial community center concept of CityMall, and we are looking forward to soon see this new innovative format eventually in all the CityMalls in Luzon, Visayas and Mindanao," said DoubleDragon Chairman Edgar Injap Sia II. As previously mentioned, DoubleDragon plans to open its 50th CityMall in Antique in H2 2024. The 50th CityMall opening milestone would officially position DoubleDragon as the Philippines' third largest mall developer in 2024. DoubleDragon's network of 50 functioning CityMalls, strategically located in provincial areas across Luzon, Visayas, and Mindanao, is predicted to achieve peak market relevance by 2025. In less than ten years, DoubleDragon has completed over 1.3 million square meters of diversified asset portfolio, which includes a chain of provincial community malls in Luzon, Visayas, and Mindanao, office buildings in Metro Manila, hotels in the Philippines and abroad, and warehouse complexes across the country. DoubleDragon is one of the few Philippine companies that operates its modern community malls in the countryside, in provincial areas as far as Cotabato City, Koronadal City, Dipolog City in Zamboanga Del Norte and Isulan Sultan Kudarat that further stimulates the countryside local economy, but at the same time enables the positive economic growth to be felt by the real provincial countryside and enables DoubleDragon to plant its hard asset seeds and future-proofs the company for the long term. DoubleDragon is one of the very few companies that has commercial investment as far as Basilan Sulu in the Bangsamoro Autonomous Region.
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