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Century Pacific North America, Inc. (CPNA), the U.S.-based subsidiary of Century Pacific Food, Inc. (PSE:CNPF), announced that it has acquired the Loma Linda brand from Atlantic Natural Foods, Inc. (ANF). The agreement encompasses the acquisition of Loma Linda, other brands such as Tuno, neat, and Kaffree Roma, formulations, select manufacturing assets, licenses, and remaining inventory—related to the ongoing business of ANF. This helps position CPNA to further scale its growing presence in shelf-stable, plant-based nutrition. With product creations dating back 1890 by John Harvey Kellogg, from the family behind today’s Kellogg Company, Loma Linda is an iconic, 135-year-old brand that has long catered to the dietary needs of health-conscious consumers, especially among the Seventh-day Adventist community. It was named after Loma Linda, California, a city officially recognized as one of five so-called Blue Zones – regions in the world where people live longer, healthier lives, with more centenarians than the global average.
Since acquiring the brand in 2016, ANF transformed Loma Linda into a key player in health foods, with products like BIG FRANKS vegan hotdogs, SKALLOPS, the first plant-based seafood alternative, and TUNO, its flagship plant-based tuna, now sold across North America and in over 30 countries worldwide. CPNA is best known for its unMeat brand—a fast-rising shelf-stable plant-based product line available in major U.S. retailers such as Walmart, Albertsons, HEB, Meijer, various natural food stores and distributed in over 13,000 stores globally. The company’s advanced R&D capabilities and world-class manufacturing attracted ANF as a supply partner—eventually leading to deeper collaboration and this acquisition initiative. Greg Banzon, CNPF Chief Operating Officer, shares, “This is a strategic and synergistic move for CPNA. We are bringing together a trusted heritage brand and a disruptor brand under one roof—leveraging decades of consumer trust with bold innovation. This allows us to serve both loyal customers and new generations seeking accessible, nutritious, and sustainable food choices.” Under CPNA’s stewardship, loyal customers of Loma Linda can expect the same values, quality standards, and product availability to be maintained. According to Banzon, the transaction, valued at less than USD 10 million, is expected to be immediately accretive to the business. Operational integration is anticipated to be a seamless, bolt-on match to CPNA’s existing plant-based food operations—amplifying scale without disruption. “The acquisition reflects CPNA’s measured and profitable growth strategy: tapping into established markets while accelerating momentum for plant-based food adoption across diverse geographies. Ultimately, it reinforces the Group’s broader mission of building a healthier, more sustainable portfolio that provides affordable nutrition to the consumers we serve,” Banzon concluded. |
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